May 1, 2018

In-water force production is a key determining factor of stroke biomechanics and overall race performance for sprint events. 

This creates ample opportunity for fan engagement! 

Sprint swimming is consistently some of the most highly viewed Olympics broadcasting events a...

April 27, 2018

Arm span: Anthropometrics

Throwing Velocity: Strength

Stroke Length

Stroke Frequency: Kinematics

When researchers and coaches look at a swimmer as a competitive athlete, these variables are consistently valued for investigation and seen to determine what improves swimming...

April 26, 2018

  1. Is it ethical?

  2. If so, how will it change the business structure for athletes?

  3. Will managers negotiate salaries, royalties, etc based on use of biometric data?

  4. Will athletes retain ownership of their data or will teams mandate unlimited use?


April 26, 2018

"Low economic growth, terrorism, population growth, stretched city services, escalating infrastructure costs, and budgetary pressures" are all on Michael Pirrie's list of real challenges for the Olympics. Geopolitical issues aside, the total cost of hosting the games a...

April 26, 2018

Shoulders get most of the attention from the swimming and medical community as the number one problem/complaint/downfall of being a swimmer. Swimmer's posture also has an equally bad reputation, classified commonly as having "upper-crossed syndrome" with a forward head...

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Engagement: Sprint Events Key For Fan Engagement

May 1, 2018

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